How Brand Motion Helped Kordek Life Coaching Launch a Strong Brand, Blog Content Strategy and Responsive Website Design
At Brand Motion, we’re a marketing agency in Brighton helping ambitious founders and small businesses create brands that generate momentum. One of our recent projects was with Alex Kordek, founder of Kordek Life Coaching, where we partnered to design his brand, create a blog content strategy, and build a fully responsive website.
The Challenge
Alex wanted to position himself as a trusted life and mindset coach for high achievers in both the UK and the USA. To achieve this, he needed:
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A brand identity that reflected his values and spoke directly to his audience.
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A professional, responsive website design that worked seamlessly across devices.
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An ongoing blog content writing plan to support SEO and establish his authority.
Our Approach
We worked closely with Alex to shape a clear and consistent identity for Kordek Life Coaching. Our work included:
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Brand Identity & Guidelines – A modern logo, visual identity, and tone of voice, all captured in a detailed brand guideline document.
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Responsive Website Design & Build – A site optimised for both desktop and mobile, designed to showcase his services and generate leads.
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Blog Content Writing – High-quality articles covering mindset, confidence, and overcoming burnout, supporting long-term search visibility.
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Lead Magnet Creation – An eBook offering practical coaching tools, doubling as a value-driven lead magnet to capture email subscribers.
The Outcome
The new brand and website now give Kordek Life Coaching a platform to grow. Alex has the tools to maintain consistency, publish content that resonates with his audience, and attract new coaching clients in both the UK and US.
What’s Next
Our focus now is on building visibility. From content marketing to SEO, our goal is to turn the new website into a lead-generating engine.
This project shows how Brand Motion supports businesses end-to-end: from branding and blog content writing through to responsive website design and long-term marketing strategy.
If you’re ready to give your business the tools to grow, speak to Brand Motion, your marketing agency in Brighton.
